SEO: five developments we can expect to see in 2010

There have been many recent blog posts about potential SEO developments for 2010, so I thought I’d gaze into my own crystal ball and see what patterns emerged from the mist. So, if you want to dominate the natural SERPs over the next 12 months, these are the factors that I think are going to be the most important.

1. Website load time

Check into Google’s Webmaster Tools and you’ll get plenty of feedback on website load time - a sure sign that it’s an element you need to get right.

2. More competitive local search results
Google Local Business listings have proven to be a fantastic channel of traffic for website owners. As more SEO agencies look to leverage the power of these listings at the top of the SERPs, I expect Google to reward top spots by focusing on quality and relevance.

3. Authority websites to continue to deliver more weight for SEO
The way we search is changing. Whether your original search stemmed from Facebook, a Twitter post or elsewhere, these days we can avoid trawling through pages of search results to find what we’re looking for. In some cases it may just be easier to ask someone within an online community - we are guided by recommendation more then ever.

4. Link building: chasing PageRank will be a thing of the past
Link building strategies are often guided by chasing a link from a site with an awesomely high PageRank; but I predict we will soon be switching our attention to websites that have greater relevance and high crawl rates.

5. Long tail will (still) be the future for 201
As we use increasingly accurate searches, the user journey through Google’s results pages may be much shorter then previous years.

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SEO: five developments we can expect to see in 2010

Google will introduce caffeine after holidays

Google has already announced that it will get its caffeine algorithm in action after vacations. So what now, how is it going to affect the SEO world. Few people think that its going to be a challenging task to cope with google's new algorithm.

in reference to: Google (view on Google Sidewiki)